In recent years, the further advancement of intelligent cities has made it particularly important to publish multimedia information in railway stations, high-speed railway stations, bus stations, highways, airports, and ports. With the rapid improvement of the informatization degree of the transportation industry, digital signage has become the link between the transportation department and passengers. It not only allows people to directly understand the latest real-time traffic information, traffic notices, the latest real-time government traffic information, traffic notices, the latest government document publicity, real-time news information, real-time TV programs, etc., but also It can also conduct commercial advertisements in the face of intensive crowd flow, publicize the brand, products and services of the enterprise to improve the image and popularity of the enterprise.
demand analysis
In the transportation market, comprehensive information will effectively remind and guide passengers. After arriving at the airport, high-speed railway station or station, many passengers will rush to rent a car, look for hotels or public travel information, etc. Therefore, installing multimedia advertising machines or digital large screens at transportation transfer stations, baggage places and entrances and exits, not only can It enables passengers to obtain effective information in a timely manner, and can also achieve the purpose of business advertising.
Secondly, in bus and subway stations, digital signage can also provide opportunities for many businesses to display their products and improve their brand benefits, and the majority of travelers can also be attracted by the contents of the signage display while waiting for the bus.
At the same time, transportation and management departments can easily release travel information and instant notifications to passengers on digital signage, and when necessary, timely issue early warning information to guide the evacuation of customers. Moreover, it is possible to manage and control the published content.
The traffic information system solution provides passengers with real-time dynamic multimedia information such as travel instructions, travel references, media news, advertisements, etc. by setting up display terminals in public areas, and provides dynamic emergency response in abnormal situations such as fire, blockage and terrorist attacks. Evacuation reminders enable passengers to take rail transit safely and conveniently through correct service information guidance. And the system requires unified control and audit of the played terminals and content.
Solution of multimedia information release system in transportation industry
Program features
1. Playing terminals can be installed in multiple public areas, and in a unified management background, the network control of multiple terminals can be realized, so that information can be managed and displayed in a unified manner. The administrator can push the specified program information to the specified playback terminal at any specified time through the system management terminal, and play it in various forms.
2. Due to the particularity of public transportation areas, the solution supports file encryption for all transmitted and played data, providing end-to-end information security; the operators in the system are divided into system administrators, release administrators, program review administrators, etc. , you can set different permissions for different administrators to effectively manage the security of program release.
3. The solution can convey real-time travel information to every corner, allowing passengers to arrange travel plans according to the actual situation, and the large screen can broadcast current affairs, entertainment news, etc. in real time, and support video live broadcast functions, such as live broadcast of important meetings, news broadcasts , on-site press conference, etc. Live broadcast of important events, entertainment news and other TV programs.
4. In case of emergencies, passengers change tickets, refund tickets and other behaviors in a concentrated outbreak, passengers can use the corresponding information guidance system to query relevant information and complete simple operations, thereby effectively alleviating window pressure and improving service quality.
5. Promote the comprehensive digitalization of the transportation industry, accelerate brand promotion, enhance brand influence, and increase the income level of the transportation industry.
6. Because the transportation industry requires long-term playback, the front-end player requires industrial-grade stability and reliability.
